Luvās āHasta MaƱanaā: A 35th Anniversary Tribute
- Ralph Ruiz
- il y a 4 jours
- 6 min de lecture
DerniĆØre mise Ć jour : il y a 14 heures
Photo courtesy of Ā© Marco Rens (Official Luv' Fan Page (Facebook)
In Loving Memory of Jacques Zwart
Photo edited by Marco Rens
Thirty-five years ago, on November 20, 1990, Luvā premiered their single āHasta MaƱanaā, written by Jacques Zwart and released a month earlier, on the Veronica/Nederland 2 TV show "Sportgala: Auto-Maten". The performance showcased the groupās lineup at the time: Marga Scheide (the sole remaining original member), Diana van Berlo (who had joined in 1989), and Carina Lemoine (who had entered Luv' shortly before the singleās release). Ria Thielsch, a former Luvā singer in 1980 and 1981, handled the groupās styling for their TV and stage appearances promoting the song. Letās celebrate the 35th anniversary of this vibrant and underrated Latino-pop gem!
History
In 1989, Marga Scheide, assisted by her partner, record producer Jacques Zwart, revived Luv' by introducing two new members: 23-year-old Diana van Berlo from Helmond, Netherlands, and 29-year-old Michelle Gold from London, UK. This incarnation of the trio became known among fans as "Margaās Luvā," a nod to the fact that Marga had trademarked the groupās name.
Diana van Berlo, Marga Scheide & Michelle Gold: Luv' in 1989
In the autumn of 1989, this new formation released the dance-pop single "Welcome To My Party", produced by British producer Nigel Wright and heavily influenced by the iconic Stock, Aitken & Waterman sound. Although it did not reach the commercial success of Luv's late 1970s hits, this record peaked at #19 on the Nationale Hitparade Top 100 and #22 on the Dutch Top 40. In Belgium, it reached #28 on the Flemish BRT Top 30 and #39 on the Ultratop Flanders.
In November 1989, Luv's mini-album "For You" was released by High Fashion Dance Music/Dureco. In addition to the chart hit "Welcome To My Party," this EP featured three other singles that, unfortunately, did not succeed: "I Don't Wanna Be Lonely," "Girl Like Me," and a potpourri titled "Luv' Hit-Medley."
Although Luv's new incarnation did not match the popularity of the original trio with Patty Brard and JosƩ Hoebee, the group continued to appear on television and tour the club circuit across the Benelux and Germany.
In June 1990, Michelle Gold left Luv' due to the challenges of commuting frequently between the UK and the Netherlands. Soon after, 21-year-old Carina Lemoine joined as her replacement and made her live debut with Luvā on July 23, 1990, at Discotheque Pavillon in Valkenburg aan de Geul, the Netherlands. The fan community warmly received Carina.
The next step for the group was to release fresh material showcasing their newest member.
Marga, owing to her status as an original Luvā lady, remained the focal point of media attention. A clear example of this appeared in the September 12, 1990, edition of De Telegraaf, which featured an article about the blonde singerās home in its Woonkrant (Housing Journal) section. Marga shared details about her charming house in Naarden, located in the prestigious Gooi region, renowned as a Dutch enclave for the rich and famous. Her home, where she still resides today, sits on navigable water with a direct connection to the IJsselmeer, and behind the garden lies a jetty where a boat is moored.
De Telegraaf - September 12, 1990: Marga Scheide "I feel gloomy in dark spaces".
In the autumn of 1990, Luv' ended their partnership with Dureco and signed a deal with RCA/BMG. The October 8, 1990, edition ofĀ Algemeen DagbladĀ mentioned this transfer andĀ Luv's forthcoming release. "We've signed a new record deal with RCA. Carina Lemoine replaced Michelle. She can be heard on our new single "Hasta MaƱana," which will come out in a couple of weeks," Marga Scheide said.
Algemeen Dagblad, October 8, 1990: Luvā parts ways with their record label.
Click here to read the article online.
In October 1990, RCA/BMG released the Latin pop single titled "Hasta MaƱana," which was written and produced by Jacques Zwart (also known as E. Mergency). The lively track, featuring Flamenco guitars reminiscent of the Gypsy Kings, felt more suitable for summer, making its fall release seem somewhat ill-timed. "Hasta MaƱana" served as a preview of the album "Sincerely Yours," which was launched in April 1991. In this song, the Luvā singers delivered lyrics that portrayed a carefree holiday fantasy, inviting a handsome young man to abandon his daily routine and join them in a vibrant, Spanish-tinged fiesta. The trio encouraged him to choose spontaneity and adventure, promising an evening filled with dancing, warmth, and flirtatious excitement. Through a playful blend of English and Spanish expressions, Luvā evoked the atmosphere of a lively summer night in which music, movement, and romance flowed freely. The song ultimately celebrated escapism and the joy of letting go, capturing the exuberant spirit for which the group was known.
Video generated by Grok Imagine
Luv' Fanzine, conceived by Martin Vink & Arnold Kroone, including the lyrics of "Hasta MaƱana" (1991)
Courtesy of Marco Rens
In an official BMG Ariola Benelux BV/RCA Records press release, Jacques Zwart explained, "I was busy writing music for the soundtrack of a film about Cuba. Then I used Spanish influences. It had to be festive. Then I came up with this song".
Official BMG Ariola Benelux BV / RCA Records press release printed in October 1990 on the labelās branded "Nieuws" letterhead, announcing and promoting Luvās āHasta MaƱanaā and providing background details, promotional commentary, and context intended for radio stations, journalists, and music outlets.
Courtesy of Marco Rens
Former Luv' singer Ria Thielsch, who was part of the 1980ā1981 lineup and worked in the fashion industry, oversaw the groupās styling for the TV and stage performances promoting "Hasta MaƱana." For Marga, Diana, and Carina, Ria opted for bold silver-and-black leopard-print bodysuits with long sleeves, high-cut silhouettes, black hip accents, and sleek black thigh-high stiletto boots.
Ria Thielsch and Luv' backstage at Veronica's Sportgala filmed at the Eurocircuit in Valkenswaard (1990)
Photo edited by Marco Rens
In the December 6, 1990 issue of Story Magazine, Marga shared her thoughts on working with Ria for "Hasta MaƱana": "Ria knew our new single was coming: Hasta MaƱana,ā a modern track with a Spanish vibe, and she immediately understood the look I wanted: contemporary with a Spanish flair. She called me with something Iād love: exclusive Flaim outfits. Theyāre not easy to come by, but theyāre perfectācomfortable, top-quality fabric, shiny with a subtle printed pattern, and undeniably sexy. Ria really knows how to dress an artist."
Story magazine - December 6, 1990: Marga Scheide very satisfied with the help of an ex-colleague: "Ria knows how sexy we can dress"
Photo montage by Marco Rens
During the autumn of 1990, Luv' promoted "Hasta MaƱana" in the media (including TV performances on Sportgala (Veronica), Tineke (Veronica), and 5 Uur Show (RTL 4). Despite this exposure, the single didn't enter the hit parade. Though chart success was a distant memory, Luv' gave many live performances (private parties, corporate events, public shows, festivals...) and were present on the small screen.
TV performances
November 20th, 1990: Sportgala: Auto-Maten (Veronica), Netherlands
Unknown broadcast in December 1990: Tineke (RTL 4), Netherlands
December 7th, 1990: 5 Uur Show (RTL 4), Netherlands
Commercial performance
Despite its artistic ambition, "Hasta MaƱana" did not make it into Holland's two major hit parades: the Dutch Top 40 and the Nationale Top 100.
Tracklisting & release
Hasta MaƱana
Original release by RCA/BMG Ariola Benelux B.V in October 1990
Front cover of "Hasta MaƱana"
7" vinyl single (45 rpm)
Side One: Hasta MaƱana (HƩ Kanjer!) - 3:57
Side Two: Hasta MaƱana (HƩ Guapo!) - 3:57
Written by E.Mergency/E.Mergency - D.Force
122 BPM
Back cover of the 7" vinyl single of "Hasta MaƱana"
CD Single
Hasta MaƱana / Extended Version - 5:31
Hasta MaƱana / Club Mix - 6:00
Hasta MaƱana (HƩ Kanjer!) / Single Version - 3:57
122 BPM
Written by E.Mergency/E.Mergency - D.Force
Hasta MaƱana - CD single
Digital reissue
On June 11, 2021, Hasta MaƱana became available on streaming platforms (Spotify,
Apple Music, YouTube, Amazon Music, and Deezer)
Credits:
Marga Scheide, Diana van Berlo & Carina Lemoine - vocals
Publisher: Black River Music
Produced and mixed by Hit Jam
Remixed by Hit Jam & Martin Boer (Extended Version - Club Mix)
Management: Volendam Music BV
Photography: Patricia Steur
Make-up: De Spin
Design: Meter
Source: Marco Rens, Martin Vink, Siegfried Stelte, Arnold Kroone, Luv' Weblog archives, Facebook (Official Luv', LUV' fan page, Ria Thielsch Fan Zone : Forever Yours), Wikipedia, Discogs.com, 45cat.com, Delpher.nl, YouTube...